Harvard Business Review: Sense & Response

On January 13, AmCham partnered with Tartarklubben and Harvard Business Review for a virtual session on how to become a “sensing organization”, which can sense and respond continuously.

Tech Experts and Harvard Business Review Authors Jeff Gothelf and Josh Seiden shared examples and insights from organizations like Tesla and described tools and techniques from their book “Sense and Respond: How Successful Organizations Listen to Customers and Create New Products Continuously” 

Todays world is software and technology driven. Digital technology is changing everything about business today. Why? Because it gives organizations the ability to build continuous two-way communication into every customer touch point. By doing this we are building agile and responsive companies, that can adapt to the changing world.

You can watch the full webinar here